Muster Rugby wanted to celebrate their 10th anniversary of playing at Thomond Park along with their sponsors Adidas and Life Style Sports. The overall goal to was to create a visual mosaic of Thomond Park made up of their fanbase.
Awesome branded content captured & shared
Adidas, Life Style Sports & Munster Rugby
Each and every fan who became part of the mosaic also received a keepsake from the photo experience which toured Ireland over 5 weeks. On the final day, a physical mosaic of Thomond Park was unveiled at the stadium for all the fans to view.
Munster Rugby's 10th anniversary at Thomand Park Ireland
The branded experience created for Thomand Park and their sponsers was a 5 week tour of the Life Style Sports stores based in Ireland. We created a fully branded activation with our Fusion mirror and Mosaic Wall. Fans of the club were able to have there photos taken instore with the teams merchandise, these images then became part of the overal Moasic which now hangs in the Thomand Park stadium.
The photos which were captured became a keep sake for the fans as well as mutliple Mosaic tiles. Each photo shoot constited of 3 photos which gave the fans multiple locations within the Mosaic. Once the shoot was complete fans could then upload there creations to various social media platforms.
Inmarsat Global Mosaic
Inmarsat is the world leader in global, mobile satellite communications, delivering reliable, seamless, voice and high-speed broadband connectivity on land and sea. They wanted to celebrate their 40th anniversary in style with offices all over the globe.
Inmarsat approached My Photo Booth Experience to create a 24-hour global steam with our digital Mosaic. All 40 Inmarsat offices around the world had access to upload their images to the digital Mosaic via a specific URL.
Digital Mosaic streamed to 40 offices global
Our band new streaming Mosaic offers the digital Mosaic to be streamed online via a secure URL to any location globaly. Consumers are able to upload there images via the My Photo Booth Experience website which are then automatically added the the digital Moasic. Over the course of 24 hours the Moasic comes together in real time for all to view.
Employees from all over the world took photos on various devices then upload their images, they were then able to share there selfies with the world via the unique URL and social media platforms.
The London Inmarsat office where the activation took place also accommodated our Fusion photo booth. The photos were instantly printed from social, maximising brand interaction as customers then viewed their images on the digital Mosaic along with the other offices round the globe.